Sunday, July 25, 2010

Why A Joint Venture?

You hear all the time about how two guys or gals in started a business together and made a fortune. You feel why can't it happen for you? Well it can if you find the right partner. But what if you don't have any business savvy friends you can team up with? How about trying a Joint Venture?

A joint venture is when two or more businesses join together to work on a project for a set period of time. Doing joint ventures with other businesses can increase your chances of beating your competition, increase your sales and increase your profits quickly.

Plus:

-you can save money when businesses share operating costs

-you can get referrals from other businesses

-you can save valuable time when businesses share the workload

-you can offer your customers new products and services

-you can gain new business associates

-you can save money by sharing advertising and marketing costs

-you can get free advice and important information from other
businesses


You can find businesses to joint venture with online or offline. I try to find businesses that have the same target audience, but are not direct competition with my business. Here are a few ways to find joint ventures online:

-subscribe and participate in e-mail discussion groups, online
forums and newsgroups that deal with your target audience

-subscribe to e-zines that deal with your targeted audience

-note on your Web site or e-zine that you are interested in doing joint ventures

-search in your favorite web directories and search engines to
find businesses to joint venture with online

-look for similar or complementary businesses on Facebook, Linked-In and other social media sites.

-announce on Twitter that you are open to Joint Ventures

Once you find a business simply e-mail them your proposal. Tell the business owner the benefits of the joint venture. Explain to him or her why it would be a win/win situation for both of your businesses. Give them a lot of compliments about their business, Web site, products and services. Using all three
methods above will greater your chance of constructing a profitable joint venture.

Good Luck!

Come back next time for more tips, tricks and techniques to assist you in your marketing and sales efforts. Remember we're all in this together and I'm pulling for you.

Mahalo.

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