Wednesday, May 28, 2008

A Few Killer Ways To Beat Your Competition

Competition is what makes the Free Enterprise system the best and sometimes the worst of the economic models. Without open competition most of us would never had been given the chance to follow our dreams and succeed in life. But of course there are others out there trying to beat us and to see us fail. Here are some quick ways to beat your competition:


1. Offer free original content. It's important to give your visitors information they can't find anywhere
else. If you're the only source, they'll visit your site.

2. Give people free software. Most people like to find good deals on software for their computers. If
the software is free, that is even better.

3. Hold free contests or sweepstakes. Most people like to win things. If you can fulfill that need, people
will stop by to visit.

4. Provide a free web directory. Create a directory of web sites on a popular topic that will attract your
target audience.

5. Offer a free e-zine. Most people love to get free information that's e-mailed to them regularly. This
saves them time and money.

6. Make your web site look professional. You want to have your own domain name, easy navigation,
attractive graphics, etc.

7. Let people read your ad before they get to your freebie. When you use free stuff to lure people to
your web site list it below your ad copy.

8. Attract the target audience that would buy your product or service. A simple way to do this is to
survey your existing customers.

9. Test and improve your ad copy. There are many people who write an ad and never change it. Make
sure you get the highest possible response rate.

10. Give people an urgency so they buy now. Many people are interested in your product but they put
off buying it until later and eventually forget about it.

Follow these tips in an ethical manner and you will keep ahead of the competition. Follow your bliss.

Mahalo





********************************************************************8
STOP SEARCHING. YOU'VE FOUND IT.
Discover your web site's true potential.
My new book:
Inquisitive Explorer's Internet Marketing Primer,
shows you the way to online profits. Your choice. Do nothing or visit
http://www.renspubhouse.com/ieimp.html

********************************************************************

For more resources to help you with your Online Marketing check out

http://www.renspubhouse.com/business.html

Fast easy resources to help you with your marketing and have some fun to boot!
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Tuesday, May 20, 2008

What Makes People Buy? Try These 10 Mind Altering Words In Your Copy.

Marketing is all psychology. It is that plain and simple. Think about why you buy the brands you do. Why is it that you prefer one brand of pop (soda for all of "youse guys" not in Chicago or Minnesota) over another? Why do you shop for the same item at one store but not another? It is all in the the way they write/print/speak their ads and the words they use. Think about it as you mull over these 10 words.


1. Use the word "fast" in your ad. People want fast results, fast delivery, fast ordering, etc. Nowadays,
we usually value our time more than our money.

2. Use the word "guaranteed" in your ad. People want to be assured they are not risking their hard
earned money buying your product.

3. Use the word "limited" in your ad. People want to own or receive things that are exclusive or rare
because they are considered to be more valuable.

4. Use the word "easy/simple" in your ad. People want easy ordering, easy instructions, easy to use,
easy payments, etc.

5. Use the word "testimonial" in your ad. People want to see believable proof before they buy your
product. It should be reputable and specific proof.

6. Use the word "discount/sale " in your ad. People want to find bargains. They could be rebates, one
time sales, percentage offers, get one free offers, etc.

7. Use the word "free" in your ad. People want free incentives before they do business with you. They
could be free books, accessories, services, etc.

8. Use the word "you/your" in your ad. People want to know that you are talking them. This'll make them feel important and attract them to read the whole ad.

9. Use the word "important" in your ad. People do not want to miss important information that could
effect their life. People will stop and take notice.

10. Use the word "new" in your ad. People want new products or services that will improve their life
like new information, tastes, technology, results, etc.

These are just a few of the tips available in my "Inquisitive Explorer's Internet Marketing Quick Guide"and "Another Inquisitive Explorer's Internet Marketing Quick Guide" that you will find at http://www.renspubhouse.com. (Order either one today for fast and easy downloading delivery. Free bonus books if you act fast).

Mahalo.

********************************************************************8
STOP SEARCHING. YOU'VE FOUND IT.
Discover your web site's true potential.
My new book:
Inquisitive Explorer's Internet Marketing Primer,
shows you the way to online profits. Your choice. Do nothing or visit
http://www.renspubhouse.com/ieimp.html

********************************************************************

For more resources to help you with your Online Marketing check out

http://www.renspubhouse.com/business.html

Fast easy resources to help you with your marketing and have some fun to boot!
********************************************************************

Monday, May 12, 2008

Want To Get To The Top Of Search Engines? Here Are 10 Indirect Ways

There are millions of web sites trying to get listed in the top 20 spots of the major search engines. That amounts to a lot of competition! I say if you can't get listed at the top, indirectly get to the top.

How do you do this? Look up the top 20 web sites on the major search engines under the keywords and phrases people would find your web site. The key would be to then advertise on those web sites.

The most expensive way would be to buy ad space on those web sites. If you don't want to spend any
money, you could use the ten strategies below. These strategies may not apply to every web site.

1. Participate on their discussion boards. You could post questions, answer other peoples questions, and
join in on conversations. Just include your signature file and link at the end of your messages.

2. Ask the web site owner if they would like a free ebook to giveaway to their visitors. You could have
them link to your web site or include your ad in the free ebook.

3. Submit content to their web site. You could write articles for their web site and include your resource
box and link at the end of the article. If they publish it, you'll indirectly be at the top of the search engines.

4. Write an excellent article review of their web site, products or services. Then publish the review on your web site. E-mail the web site owner and tell him or her about it. They may link to your web site so their visitors read it.

5. Ask the owner of the web site if they would want to trade advertising. If you don't get as much traffic
as they do, you could throw in some extra incentives.

6. Propose a cross promotion deal with the web site. You both could promote each others products or
services together in one package deal. This means a mention and link back to your web site.

7. Give the web site a testimonial for their product or service. Include a little text link for your web site with the testimonial. You never know; it could end up on their ad copy.

8. Post your advertisement on their free classified ad section on their web site. You want to be sure you
have an attractive headline so they will read your ad.

9. Post your text link on their free-for-all links page. You want to go back and post your link regularly so it stays towards the top.

10. Sign their guest books. You could leave a short compliment about their web site on their guest book. Just include your signature file and link at the end of your message.

These are just a few ways to help you get your marketing on track.

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For more resources to help you with your Online Marketing check out

http://www.renspubhouse.com/business.html

********************************************************************

Friday, May 02, 2008

Need To Create An Order-Pulling Niche? Here are 12 Killer Ways

A niche is something that sets your business apart from your competitors. To compete with other businesses nowadays, especially online, you need a unique niche. Just make sure your competitors are
not using the same niche. Below are twelve ideas you could use to create an order pulling niche.

1. Your niche could be that you offer free delivery. This may cost a little money, but, you will gain the extra customers to make up for it.

2. Your niche could be that you offer a lower price. If you can't afford to offer a lower price you could always hold the occasional discount sale.

3. Your niche could be that your product achieves results faster. This niche is very effective because
people are becoming more and more impatient and want results fast.

4. Your niche could be you've been in business for a longer period of time. People think if you've been
in business longer you have more credibility.

5. Your niche could be that your product tastes, smells sounds, looks, or feels better. When you
target the the senses you're triggering basic human attractions.

6. Your niche could be your product is light or compact. People may want to take the product
on a trip or don't have much room where they live.

7. Your niche could be that you've won a business reward. When you win a reward tell your customers
or visitors about it. This increases their trust in your business.

8. Your niche could be that your product lasts longer. People don't like taking the time and spending
more money buying replacement products all the time.

9. Your niche could be that your product is easy to use. People don't want to buy a product that they
have to read a 200 page hard-to-understand instruction manual.

10. You niche could be that your product has better safety features. People want to feel safe when they use your products.

11. Your niche could be that your product was made by hand. Most people believe that products made
by hand have better quality.

12. Your niche could be that you stand behind all your products. People want to know that you back-
up any claims you make about your product with either guarantees, warranties and free replacements.

Controlling your niche is where the money is, so use these techniques so you can "Live Long and Prosper" as my favorite Vulcan might say.

Mahalo.



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For more resources to help you with your Online Marketing check out

http://www.renspubhouse.com/business.html

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